market analysis, planning, and implementation

As a nationally recognized leader in senior living marketing, New Life has a reputation for successfully assisting with all aspects of marketing, especially in the current environment with helping distressed projects and communities with needed census improvement. We offer stand-alone marketing consultation or a complete package of cost effective services that include market research, marketing assessments, marketing plans, program planning, sales office set-up and management, plus oversight of the entire marketing process.

New Life helps determine the future viability of existing and new projects by analyzing the market and identifying primary and secondary markets. New Life provides a full demographic review and analysis, administration of questionnaires to potential residents, conducts focus groups and interviews, location and site evaluation, and development of an appropriate program definition that is relevant to the available market.

In addition, we provide:

• Development of collateral, advertising, direct mail
• Sales Training and staff education
• Marketing Audits

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